John Short has been named national sales manager for Syosset, New York-based supplier WOWLine. In his role, Short will be responsible for managing all sales efforts. Prior to joining WOWLine, he held sales management positions with PWS, Premium Supply, and Bodek and Rhodes. “We are excited to have John…
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Are promo companies ahead of or behind other sectors in tech adoption? How does the widening tech gap between large and small distributors affect the latter’s ability to compete? Is the industry over-relying on tech? In episode 5 of the Promo Marketing Podcast, Chuck Fandos joins the show to chat on those questions and more, with some surprising answers! Plus, we kick off summer blockbuster season with a look at some memorable movie marketing over the years. Do we talk in detail about that awful 1998 Godzilla movie? You know we do!…
Read MoreAs it turns out, this latest project is merely a continuation of Lynch’s promotional prowess. Previous examples include David Lynch Coffee, a series of Twin Peaks-inspired craft beers made in collaboration with Mikkeller Brewing and a very cool line of skateboards and apparel from Habitat…
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Natural Trends, Springville, Utah, announced that it has added Febreze to its exclusive channel partnership with the Procter and Gamble Company (P&G). As part of P&G’s Connect+Develop open innovation program aimed at developing new sales channels, co-branded Febreze CAR Air Freshener will now be available to the promotional products industry. In 1998, P&G gave households…
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Have you ever driven over a pothole and thought, “Gosh, this city can’t fix anything right, can they? Where’s Domino’s when you need it?” You probably haven’t, because that sentence is insane out of context. It would make a little more sense if you knew that Domino’s was actually paving over potholes in order to…
Read MorePromotional hats and golf go together like peanut butter and jelly (or peanut butter and pickles, if you’re our weird friend from college). The baseball cap has long been a staple of any golfer’s wardrobe, which is why the U.S. Open hats continue to be a thriving promotional business. Credit: Getty…
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The Detroit Tigers have yet to give their fans much to roar about this season, as their 31-37 mark puts them in third place in the American League Central Division. To pull off an unexpected climb and prevent the Cleveland Indians from notching their third-straight division title, the team might just need Rally Goose, its…
Read MoreWe get almost as excited for the annual Forbes Global 2000 List as we do for our quarterly IKEA catalog (don’t judge us). Last year, we detailed the apparel companies that took the top spots, including Christian Dior, Nike and Inditex. And this year, we…
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Last week, we delivered the unfortunate news that Delta Airlines’ highly anticipated Zac Posen-designed uniforms were already causing rashes for flight attendants. We suggested Delta should respond immediately to the crisis (to avoid the fate same fate as American Airlines) and thankfully, it seems the airline did just that. According to CNBC, Delta Airlines took…
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PPAI’s Expo East wrapped up today, and if you couldn’t make it to Atlantic City for the show and a slice of boardwalk pizza (or five), don’t worry. We were there to scope some of the coolest new promotional products on offer from exhibiting suppliers…
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