If you ask anyone older than 35, millennials are entitled, selfie-taking, lazy leeches whose fragile egos and penchant for avocado toast prevents them from purchasing houses and contributing to the world. If you ask any millennial, they will tell you that standpoint is hyperbolic, to say the least. Millennials are the Yankees. Everyone who isn’t…
Read MoreStran Promotional Solutions Adds Two Industry Vets to Leadership Roles
Stran Promotional Solutions, Quincy, Mass., announced the hire of Bob Shea as its new vice president of sales. With more than 20 years of experience in print and promotional sales and sales management, he will be responsible for building out the sales team at Stran and the growth of both the existing account base, as…
Read MoreAnalysts: Consumers Could Feel Impact of Tariffs by Fall
With the increased sanctions of $200 billion most recently, economists said that consumers don’t have to worry just yet. This fall, however, should things continue on this current track, that could change.
Read MoreYou Need to See This Anaheim Angels Mike Trout T-shirt Promotion
Since he debuted July 8, 2011, a month shy of his 20th birthday, Mike Trout has served as the face of the Los Angeles Angels. On Tuesday, the two-time American League Most Valuable Player received an eponymous shirt night, with his club literally acknowledging his image as the organization’s chief identifier by placing an enormous…
Read MoreCanada’s Pot Companies Going Heavy on Promotional Marketing as Crackdown Looms
While the act itself doesn’t become effective until Oct. 17, meaning that recreational marijuana will remain illegal until that date, cannabis brands will be able to promote their brands for the time being without fearing the promotional regulations attached to the Cannabis Act…
Read MoreNext Round of $200B in U.S. Tariffs Has a Ton of Promo Implications, Upsets China Further
The list of new tariffs includes a good amount of products that directly relate to the promotional products space, such as headwear, cotton and sport bags, and items tangentially related to the industry, like fruit, leather goods and machinery.
Read MoreWomen’s Soccer Apparel Searches Spiked 520 Percent in 2018
Most likely thanks to the 2018 FIFA World Cup, there’s been a huge spike in searches for women’s soccer apparel, according to a new report from e-commerce aggregator, Lyst. Searches for the words “soccer” and “football” have risen 107 percent month-over-month, and 340 percent year-over-year since this time in 2017. From the period of May…
Read MoreBudweiser Gets High Marks for World Cup Light-Up Promotional Drinkware
Come Sunday, though we will be happy to see the FIFA World Cup champion crowned, we will likely find ourselves fending off a case of the “sads,” as parting with what has proven a wonderful tournament will be tough. Budweiser will probably be fighting a few feelings, too, as the final will be the last…
Read MoreWill Drake’s Personalized Tour Jackets Revolutionize Concert Merchandise?
Concert merchandise continues to be a huge sales opportunity for musicians. With the enduring (and always growing) popularity of the graphic tee, everyone wants to show off their musical tastes with trendy concert merchandise. So, it’s on the artists to create concert merchandise that both conveys their branding and stands out from other artists’ offerings.…
Read MoreGetting In On the (Still) Growing Promotional Caps and Headwear Category
To keep distributors headed in the right direction on promotional caps and headwear, we connected with David Fiderer, senior director of marketing for Prime Line, and Joey Knight, assistant division director for Paramount Apparel International Inc., who offered tips and advice you’ll flip your lid for…
Read More