Do you sometimes hesitate to ask for what you want? The truth is we all do. We hesitate to ask for the appointment. We hesitate to ask for the order. We hesitate to ask for referrals. We hesitate out of a fear of “loss.” A fear of hearing “no.” Here’s a bit of wisdom a…
Read MoreMultiple Buyers Are Filing Federal Suits Against Promotional Products Companies Charged in Price Fixing Scheme
In August, the owner and CEO of Custom Wristbands, a promotional wristband company, pleaded guilty in a price fixing scheme with other promotional products companies. That news came just a few weeks after Houston-based Zaappaaz Inc.,…
Read MoreWe Re-Ranked NHL.com’s Top 10 Giveaways List Because They Got It Way Wrong
Apparently, the folks at NHL.com have been reading Promo Marketing. How else would they have decided to come up with a ranking of the top 10 promotional product giveaways for the 2017-2018 season? While we’re incredibly humbled to have received such an honor (or at least to bestow it upon ourselves), we thought we’d do the NHL a favor by contributing our own take to their ranking, one that will be equal parts unbiased and objective…
Read MoreHow to Achieve a Long-Lasting Promotion
We always hear promotional products professionals talk about “staying power” and long-lasting promotions. There’s a good reason for that. When end-users hold onto a product for a long time, that means extended brand visibility for clients. Isn’t that the goal of every promotional…
Read MoreDoes the National Civil Rights Museum’s MLK Jr. Merchandise Go Too Far?
The National Civil Rights Museum in Memphis is commemorating the 50th anniversary of Dr. Martin Luther King Jr.’s death this week with a wide selection of promotional merchandise, including some that take a somewhat literal approach to commemorating the civil rights leader’s death in 1968. Among the usual gift shop items like T-shirts, drinkware and…
Read MoreStarbucks, Other California Coffee Companies May Have to Put Cancer Warnings on Cups, Packaging After Lawsuit Loss
A Los Angeles judge has ruled against Starbucks and other big-name coffee sellers in a lawsuit filed back in 2010 by a not-for-profit group alleging that the companies were required to warn consumers about carcinogenic chemicals in their products…
Read MoreBlunt U.S. District Court Verdict to Increase Marijuana T-shirt Case Costs to Almost $1 Million
Receiving a college education can place someone in quite a pricey predicament, but attending a school and not truly learning what it means to stand up for one’s beliefs can end up being a much costlier matter. Iowa State University products Paul Gerlich and Erin Furleigh did not need any prodding to prove the latter,…
Read MoreData Shows Licensed Pop Culture Promos Extremely Effective for MLB Teams
Ah, Opening Day of the 2018 Major League Baseball regular season has arrived! With all 30 franchises playing on what is the earliest occasion an MLB season has begun, today will give fans a chance to chart their clubs’ chances of going from spring hopefuls to autumn heroes. Owners will likewise find themselves scrutinized—and not…
Read MoreWhen Are Pot Promos OK? That’s the Question in Boulder
The ongoing debate about whether or not legal marijuana businesses can advertise their business and how continues. As more and more states legalize recreational marijuana, and with Canada reportedly legalizing cannabis “within months,” the thought of how marijuana businesses will advertise their products or how dispensaries can promote their business is called into question. New…
Read MorePromotional Products Highlight April Fool’s ‘Rebrand’ From Arby’s and Warby Parker
We don’t know about you, but those grocery bag inspired t-shirt designs look pretty sweet. There’s something here for everyone, whether you’re a purveyor of fine meats, or simply farsighted (honestly, this might make the food look better, so you could ditch the glasses for the duration of your meal). Speaking of meals, the rebrand also features the launch of an exciting new snack…
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