Promotional Products Association International (PPAI), Irving, Texas, announced Marsha Londe, owner and CEO of Atlanta-based Tango Partners; and Mary Ellen Sokalski, MAS, CEO of Cherry Hill, New Jersey-based creative marketing agency The Scarlet Marketeer, as recipients of…
Read More
Come 2020, Nike will continue to be the exclusive provider of on-field NFL apparel, which includes jerseys and base layers. For the adult fan apparel, i.e., authentic and replica jerseys, warm-up clothes, champion tees, etc., there will still be a Nike logo, but Fanatics will manufacture and distribute the clothing…
Read More
The design team behind the NBA Finals hats failed to notice that the logos for the winning teams obscured the “NBA” letters on the hat. As a result, “NBA” looked a lot more like “NRA,” which we all know typically stands for the National Rifle Association…
Read More
Food apparel—everybody’s doing it. From Arby’s to KFC, the latest food craze has very little to do with actual food. Consumers are loving the chance to sport their favorite foods as outfits, and it looks like Kellogg’s is the latest company to get in on the trend. The buzz surrounding Kellogg’s new merchandise collection with…
Read More
Ordinarily, we’re the first to fall prey to a two-for-one marketing tactic (hence why our cupboards are unnecessarily full of Spam). But even we can’t wrap our heads around Balenciaga’s latest double T-shirt marketing ploy, and it seems the internet agrees with our discontent. The high-fashion brand unveiled its new T-shirt shirt, which is essentially…
Read More
Major brands are experiencing massive growth in apparel featuring large and prominent logos. The reason? What else: the selfie craze. That could mean big things for the promotional products industry…
Read More
Through June 22, fans of the fried chicken brand can enter a sweepstakes for a chance to win a Colonel Sanders floatie by visiting KFCfloatie.com, of course. If you’re confused as to why anyone would want a KFC-branded floatie, well then you should be aware that said floatie is designed in the likeness of the Colonel himself, in all his white-suited glory…
Read More
The NFL took to Twitter to show Baker Mayfield and his fellow rookies—each given a minute to tend to the task—paying creative homage to the squads that chose them last month, but a combination of short-term memory lapses and lackluster dexterity made the clip an unintentional comedic showcase…
Read More
On episode 4 of the Promo Marketing Podcast, PPAI’s Paul Bellantone joined Sean and Brendan for a wide-ranging discussion on mergers and acquisitions, outside competition, Promotional Products Work! Week, Legislative Education and Action Day, and why it’s time for the promo industry to grow up and start respecting itself, dangit! Plus, have you seen those apology commercials from Uber, Facebook and Wells Fargo? Man are they bad!…
Read More
GQ released pictures of the Louis Vuitton World Cup collection, which includes a swanky travel case for the trophy to make its way to Russia, a trunk for the balls, backpacks and luggage tags. Such a swanky, over-the-top collection is fitting for a supervillain organization like FIFA…
Read More
