Last week I interviewed Jay Deutsch, CEO and co-founder of top-50 distributor BDA Inc., about his recent appearance on ABC’s Secret Millionaire. If you’re not familiar, the show takes various philanthropic millionaires, gives them a fake identity, and places them with a handful of charities where the millionaire does hands-on volunteer work under said fake identity for about a week’s time.
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Article titles and content sometimes come to me in the strangest ways. This one came to me as I was enjoying the cool weather outside the Long Beach Convention Center, as the 2013 SAAC Show was about to begin.
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Recently, I had an “Ah Hah Moment.” Don’t laugh when I tell that I’m just now realizing that at its core, we are an industry that’s based on products and price. …Really?? This revelation came after my wife and I went to a trade show recentl
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Exhibits at The PPAI Expo opened today. What are you hoping to see?
Read MoreHeading to an industry show soon? Trade shows are an important part of our industry, and to get the best return on your time and monetary investment, we may have a few ideas to help.
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“Gossip Girl” is more than just a show about entitled young adults. Forget about the gossip and focus on the fashion by incorporating these looks into your wardrobe.
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Leaving Chicago after last week’s show, I couldn’t help but think about the least well-kept secret in the industry: the last day of any trade show is dead.
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Some of the coolest promotional products from the year’s biggest comic convention.
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As I have visited with suppliers at trade shows, other folks are often seen in the time-honored ritual of walking up to booths with their badge held out… asking the supplier, “Scan my badge.”
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There have been many articles written on trade shows. I’ve certainly written a few of them myself. But here is one from a different perspective.
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