We’re beginning to craft the editorial content for the next QCAConnect, coming out in March. I hope you have enjoyed our supplements to Promo Marketing so far—but if you haven’t yet had the opportunity to check it out, here’s a link to the winter edition of QCAConnect. It’s chock full of valuable information for your business and definitely worth the read, if I do say so myself.
Read MoreTag: Vice president
A Step in the Right Direction
One of the most frequent points of discussion with distributors this past week during the course of the PPAI Expo was the perceived threat of Internet direct business.
Read MoreDraw Your Attention to Drawstrings
I guess it has something to do with the time of year. The weather in much of the U.S. begins to turn cooler, and parents’ thoughts naturally turn to whether or not the kids’ sweatshirts and jackets from last year still fit.
Read MoreMajor Industry Shifts from Q4 2012
A look at some of the executive-level appointments and resignations from the last two months.
Read MoreProduct Review: Hot Sauces from Hot Sauce Harry’s
Hot Sauce Harry’s sent me some of their fine hot sauces. Click through to find out if I was foolish enough to mix them all together and drink them at once. (Spoiler: yes.)
Read MoreA Salute to Our Industry’s Heroes
Inspiration for this piece came from a recent journey that made me realize I needed to stop and salute our Industry’s Heroes—those road warriors that spend time away from home to help us.
Read MoreFollow-up: Four Letter Words (Podcast)
The guys at Promo Kitchen had a podcast about my swag article, and discuss whether it’s a negative or positive word. What do you think?
Read MoreNo News Is The Worst News
Some interesting news pieces that didn’t make the cut this month.
Read MoreAre You Bending Over Backward to Earn Your Client’s Trust and Business?
For our recent “Turning the table: Clients tell us how you can win their business” webinar, I asked our powerful panelists what it takes to earn their trust. The new standard? “You need to bend over backwards.”
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