Smoothie King Used ChatGPT to Print a Promotional Romance Novel

While many people are still trying to figure out exactly how cryptocurrencies and NFT’s work, the debate about the usefulness and ethics of AI technology is ongoing. From a promo perspective, there are, theoretically, plenty of uses for AI in terms of art and content creation, but there aren’t many case studies in that realm…

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Sonic’s Summer Menu Has a Fun Merchandise Tie-In

Sonic, allegedly America’s favorite drive-in restaurant, is prepping fans for summer with a full line of vacation-ready promos. The whole thing is ostensibly a tie-in with a new menu item — the Strawberry Shortcake Snowball Slush Float — but really, it seems more like any other merchandise drop that restaurants have been using as seasonal…

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Ennis Inc. Acquires Stylecraft Printing

Ennis Inc., Midlothian, Texas, announced its acquisition of the real estate and operating assets of Stylecraft Printing Company in Canton, Michigan. Stylecraft is a trade-only printer since 1967, specializing in business forms, integrated products, and commercial printing. “We are thrilled to bring Stylecraft and its experienced employees into the Ennis family of companies,” said Keith…

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Sportsman Cap & Bag Tees Up New Brand with 20 Styles

Gear up for something major. Sportsman Cap & Bag, Lenexa, KS, has paired up with Imperial Headwear, the go-to headwear brand for golf enthusiasts worldwide. Known for its quality, craftsmanship, and innovation, Imperial has been a major player in the headwear industry for over a century. This partnership with Imperial brings 20 new styles to…

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A Playbook for Video Marketing Wins

The dawn of the music video changed the way musicians marketed themselves. “Video Killed the Radio Star” references aside, it was a revolution in culture. In the years that followed, the internet provided even more opportunities for people to market themselves, their brands, and their products through video. Soon enough, we all had high-definition cameras…

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