AHEAD Launches Corporate Division

AHEAD, the headwear, accessories and apparel manufacturer from New Bedford, Ma., is launching a new corporate division this month under the direction of Jeff Waller, senior director of global business development and a 20-plus year headwear industry veteran.

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Ash City Names New CEO

Ash City, the promotional apparel supplier located in Lenexa, Kan., on December 3 announced the appointment of Doug Hayes as the company’s new president and CEO. He will oversee all aspects of the company’s go-to-market strategy for North America, starting January 3, 2013. Founder Garry Hurvitz will continue to lead Ash City’s product development and supply chain initiatives.

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BIC Advertising & Promotional Products CEO to Step Down

BIC Advertising & Promotional Products (BIC APP), the promotional products division of BIC Group that operates under the BIC Graphic and Norwood trade names, on November 30 announced that CEO Nicolas Paillot will leave the company to pursue external business interests, effective December 31, 2012.

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My Best Promotion

This month’s My Best Promotion looks at how providing a service instead of just a product can be the difference that helps land the sale.

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