Loom Craft, Belton, S.C., has acquired the rights to all non-licensed patterns, logos, trademarks and a large number of licensed patterns from The Rug Barn of Abbeville, S.C. Loom Craft is continuing to work with other licensors on obtaining additional pattern rights. It has currently incorporated a large number of selected items from the former Rug Barn stock and custom lines into its existing weave library. Due to design and technical differences, Loom Craft is not immediately able to convert and manufacture all items that were offered by The Rug Barn; however, the company will develop additional styles as customers request them. For more
Read MoreAdmore Recognized As Designer-Friendly Company
Admore, Macomb, Mich., an Ennis company, was recently recognized as a “Top 100 Designer Friendly Company” in the February 2007 issue of Graphic Design USA. Recipients of the award are honored for providing topflight products and services, adding value, finding solutions and supporting the graphic design community. Admore was commended for its user-friendly Web site that features design templates and tip sheets to help designers avoid error. Since 1947, Admore has provided its customers with professional presentation products. The company is a producer of stock and custom presentation folders, key and gift card holders, portfolios, certificate covers, binders, totes, CD/DVD packaging, photo holders, Conformer
Read More**VIDEO – JMTek condenses high tech items into small packages
**VIDEO – JMTek condenses high tech items into small packages
Read More**VIDEO – Creative Leather Imaging brings music to Andy Warhol’s ears
**VIDEO – Creative Leather Imaging brings music to Andy Warhol’s ears
Read More0307_ST_Intro
Sports equipment is generally associated with the player. Equally important, however, is the equipment of the fan. Whether the game is professional, amateur, Olympic, Little Leauge or corporate, fan spirit is a reliable factor of the game for any team. Sporting events also remain some of the most popular shared experiences in the country, and those where many spectators are literally willing to wear their loyalty on their sleeves. Just like a lifelong fan who clings to the hope of an elusive championship ring, sports-related promotions are dependable opportunities for repeat exposure. For marketers, adding logos to sports-related gear ensures company presence in a crowd—not
Read More03/07_Towels Intro
There are few things more comforting than the soothing embrace of a fluffy, soft towel after a favorite under- or above-water activity. And when the everyday commodity can be transformed into a useful advertising medium with multiple promotional capabilities, even better. Towels are prime for all things hospitality, all things sports-related, all things domestic and, well, for just about all things. Going back to some of the towel’s earliest beginnings, the item played an important role in Serbian tradition. Towels were a “metaphor and a feature in wedding and funeral customs, a value that was bestowed and exchanged, an important decoration in a house.”
Read MoreCANDIDATES PASS INDUSTRY CERTIFICATION EXAMINATIONS
A total of 44 industry professionals passed the Master Advertising Specialist and Certified Advertising Specialist (MAS/CAS) certification examinations administered by Irving, Texas-based Promotional Products Association International (PPAI) at January’s PPAI Expo in Las Vegas. “Earning a professional certification is an avenue being traveled by more and more people in the industry,” noted Steve Slagle, PPAI’s president and CEO. “Making the commitment to pursue a MAS or CAS certification is a benchmark of the effort individuals are willing to make to ensure their future business success and the overall professionalism of the industry.” The MAS certification requires the equivalent of 170 hours from a structured curriculum, five
Read MoreLABEL ART ENHANCES ONLINE ORDERING SERVICE
Label Art, Wilton, N. H., has announced the availability of its newly enhanced online ordering service. Customers can use the service to place catalog orders, upload artwork, view proofs and track order status 24 hours a day, seven days a week. The system also offers an automatic notification of shipment when orders are complete. For more information, call (800) 258-1050 or visit www.labelart.com.
Read More0307_F&D_Intro
Drinking and eating cause the body naturally to reward itself. Dopamine, a neurotransmitter associated with movement, attention and pleasure, is released when an individual engages in healthful behavior, such as eating. The brain’s reaction to food intake is to reward the body by releasing dopamine, which causes feelings of happiness and enjoyment; this strengthens the connection between the act of eating and the pleasant sensation, which in turn reinforces positive associations between what is being consumed and those same pleasurable feelings. Research suggests dopamine not only acts as a reward mechanism, but is instrumental in anticipation and motivation; the chemical has been found to activate
Read MorePPACHICAGO’S WINDY AWARDS RECOGNIZE INDUSTRY PROFESSIONALS
In an effort to recognize its members who provide excellent customer service, PPAChicago’s Board of Directors established the Windy Awards in 2005. As part of the winner selection process, distributors and suppliers are asked to nominate each other for a variety of award categories. Nominators provide a short description of how the nominated individuals have impressed them. The descriptions are then compiled without the respective company or individual names, and then the Board votes for the winner based on the descriptions alone. The 2006 Supplier Individual winner was Damon DeDario of Vantage Custom Classics, Niles, Ill. His nominator wrote: “He taught me everything
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