Considering the promo distributor business is a B2B, account-based type of business, as a distributor, your time is best spent on LinkedIn. While there are many people teaching how to use LinkedIn to get more business, few are talking about the great benefits of LinkedIn Company Pages…
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Why Is This Important?
I see the industry from many sides, both in my role as publisher of the PPAI-award winning FreePromoTips.com and as a distributor. My perspective is different from most, and that enables me to publish content that is of interest to our industry.
Read MoreColliding Worlds: Does This Scare You?
In building our PPAI-award winning FreePromoTips.com program into a valuable resource for the industry, we have always made a conscious effort to keep it out of the radar of the non-industry online community. This is a program with content that specifically is focused on the promotional marketing industry.
Read MoreEvolving Trends to Reach Buyers
An everchanging marketplace is something we all ponder. Our ability to thrive will depend on how well we keep adjusting to these changes and evolving communication trends.
Read MoreFeedback First? Yes, Please.
Great educational sessions are such a good use of time but bad ones are a huge waste of time. We’ve all been in educational sessions only to realize five minutes into the session the content was misrepresented, or the speaker is horrible.
Read MoreEvolving Communication Trends
Marketing has changed. If we don’t embrace emerging trends, we as distributors and suppliers will miss the opportunity to distinguish our businesses from competitors.
Read More5 Regrets of the Dying…
Some of you may be wondering what kind business article this might be. Those who follow my Rant’s know that I often share content that is not typical in business publishing. This is one of those pieces.
Read MoreWhy Blog?
In my last post, I suggested that we are all now owners of our own television broadcasting station courtesy of YouTube. Today, I propose that we also now all own our newspaper as well. That newspaper of course is our blog.
Read MoreEveryone is a TV Producer. Everyone Has Their Own Channel.
If the Rolodex became LinkedIn and the Telegraph became Twitter, then Television has become YouTube.
Read MoreShould the Government Run the Internet?
On Tuesday, a federal court ruled that Comcast had the right to limit its users access to certain types of content. At issue was users access to a file sharing service called BitTorrent, which uses a high amount of bandwidth, slowing the speed at which other users access other content.
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