If attendance at ICPHSO’s 2012 Annual Meeting and Training Symposium is any indication, then the promotional products industry should feel proud of the strides it is making in product safety awareness.
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Would You Fire This Customer?
Have you ever had to fire a customer? I know I have. Read on to see my suggestions on when and if you should give up on a promotional products account.
Read More4 Signs that the Promotional Products Industry Will Improve in 2012
This year is going to be one of strength and growth for the promotional products industry, and I have four (completely unscientific) reasons why.
Read More5 Favorite Promotional Computer Accessories
A quick look at some of my favorite promotional products for computers, laptops and tablets.
Read MoreCan You Create Customer Loyalty?
These days, promotional products can be purchased everywhere, and your customers know it. With all the competition for your business, how can you create customer loyalty and repeat business?
Read MoreYour Strategic Plan For Success
To say 2011 was an interesting year for business would be an understatement.
Read MoreAre Your Clients Shopping Your Ideas? Here’s What You Can Do
An idea for a marketing campaign using promotional products that a distributor shared with a client went to another vendor. This is frustrating situation. How can you avoid having this happening to you?
Read MoreA Changed Life … My Personal Journey in This Industry
Many years ago I started in this industry as an apparel decorator. We were doing pretty well, but my wife saw the need to expand the business to include promotional products. I thought she was nuts but I went along with it.
Read MorePromotional Marketing’s Four-Letter Word
When the president calls your industry extraneous, you know there’s a problem.
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