Life has its ups and downs. We can all rejoice about the good things we have experienced in life. As a kid, you may have done special things in sports or celebrated academic accomplishments.
Read MoreA Personal Reflection on Life and Loss
Tag: Program
Are You Too Old to Rock?
I love music. From the days of 4-track and 8-track tapes, music has played a key role throughout my life. For those of you who wonder what those are, I have added Wikipedia reference links.
Read MoreGotta Love These Supplier Best Practices
I’ve been in the promotional products industry for more than 25 years, both selling products and programs, and coaching and educating distributor sales professionals. I’ve seen a multitude of changes in that time, but one thing remains the same: our reliance on quality suppliers.
Read MoreWhat Makes Our Industry Great?
I’ve been traveling lately and have a few more trips coming in the next month. Travel can be grueling, but it is how business gets done. The personal relationships that are nurtured in face-to-face meetings are just one of the things that make our industry great.
Read MoreColliding Worlds: Does This Scare You?
In building our PPAI-award winning FreePromoTips.com program into a valuable resource for the industry, we have always made a conscious effort to keep it out of the radar of the non-industry online community. This is a program with content that specifically is focused on the promotional marketing industry.
Read MoreWhat Do You and Your Company Represent?
I’ve recently had a revelation. For many years, I have worked to build up a significant online presence for my PPAI-award winning, content-driven program, FreePromoTips.com. Our industry database for our e-newsletter is 50,000 and we have a strong social media reach. I’ve shared about this before, but that isn’t the point of this commentary.
Read MoreFido, Felines, Fitness, Family and Friendships
Those who know me know I love my dogs. Spud, our precocious miniature dachshund, has been featured in many of my FreePromoTips.com videos.
Read MoreI Didn’t Want to Write This
As I write this, it is Saturday at 6 a.m. Normally, I would be getting ready for an enjoyable morning run with my friends. Not today. This morning, I’m lying down with a bag of frozen peas on my knee. As much as I wanted to get out, the wise move was to take this Saturday morning off and let my painful and bruised knee heal.
Read MoreMeasure the ROI at Trade Shows (Using the Right Mix of Creative and Promotional Products)
Every year more and more products are being introduced into the market, and after a while it all looks the same. What if a program was developed that helped generate a true (ROI) return on a trade show investment? During my tenure as a promotional products consultant, I was absolutely amazed at how ineffective most marketing managers were at effectively managing the results of their trade shows.
Read MoreI Could Have Slept In Too
Sleeping in may not be the most refreshing thing I could do early on a Saturday morning. In my first commentary, I shared my thoughts as I was out running one morning.
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