Every year more and more products are being introduced into the market, and after a while it all looks the same. What if a program was developed that helped generate a true (ROI) return on a trade show investment? During my tenure as a promotional products consultant, I was absolutely amazed at how ineffective most marketing managers were at effectively managing the results of their trade shows.
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In today’s highly competitive promotional products business environment, you have to distinguish yourself from the competition. Here are five ways to stand out from the crowd and build your sales by saying “thank you” to clients.
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How about that shocking headline? Did it grab you? Well, there is some meat behind the sensationalism. Buckle in and let’s go…
Every once in a while a book for sales professionals comes along which is destined to be a classic. Sales guru and best-selling author Jill Konrath’s latest book Agile Selling, Get Up to Speed Quickly in Today’s Every Changing Business World is just that.
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How would you like a powerful marketing strategy that can position you as a leader in your field, put you in front of your best prospects, and help you close sales quickly?
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A lot of distributors in our industry are spending many long days behind their desks. They’re entering orders, keeping the books and creating to-do lists—and doing it all over again the next day. But the truth is there’s no money on your side of the desk. You will never become wealthy sitting behind your desk doing $20-an-hour work day-in and day-out. If you want to achieve wealth, you have to go out and get it.
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How to get past fear of the word “no.”
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Referrals are the best way to increase your sales. Even though you’re most likely already getting some referrals now, the big question is: how can you get more?
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With today’s tough economy and overall tighter company budgets, it’s no wonder your clients are becoming more demanding and wanting more from you in a shorter turnaround time. With so many balls in the air, and only two hands to catch them all, working with a smart supplier who can truly be a partner to you will make a world of difference.
Read MoreThey don’t call it a sales CYCLE for nothing.
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